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Project SERVE

Project SERVE - Using innovation and service to impact our community

At National Food Group, the compass that drives the company's direction is to do the right thing. ALWAYS.  

Project SERVE's mission is to use innovation and service to impact our communities.

Project SERVE is our corporate social responsibility strategy where we pledge a minimum of 5% of our earnings, along with our time and talents to help make food more accessible, provide opportunities and resources for individuals seeking a career in the food industry, and supporting our global environment.

We are proud to share what 2021 brought us in our first annual report
Click Here To Download The 2021 Project SERVE Annual Report

Project SERVE Key Initiatives

Our corporate social responsibility initiatives allows us to divide our resources into five areas of focus that allow us to honor our commitment to the community. The five program initiatives include:

#

Secure Food & Funding
Help alleviate food insecurity by matching food and funds with communities in need.

#

Educate
Provide opportunities and resources for students of all ages and backgrounds to learn about the food industry and its many career paths.

#

Respect Diversity
Focus on being a leader in the industry for an inclusive and equitable environment.

#

Volunteer
Improve the lives of our neighbors through use of our time, talents, and treasures.

#

Elevate Sustainability
Continue and expand sustainability practices at National Food Group with help from our customers and vendors.

How We Got Here

As our company has grown, so has our commitment to the community, so let’s take a look at how we got here. Knowing that 40 million Americans face hunger each day, we wanted to take the first step. By creating the Step 1 program we were able to feed local families, reduce food waste, and help create a more sustainable environment. In 2021, we expanded these efforts into our new Project SERVE initiatives.

Over the past 8 years we have shared:
  • More than 8.3 million servings of food
  • Almost $2.8 million in resources
  • Rescued almost 30 million pounds of food from going to waste in 2020 alone





  • Partner with key community stakeholders to distribute food to the greatest need
  • Use National Food Group resources to assess and eliminate issues with food accessibility
  • Participate in community focused programs on preparing affordable and nutritious meals
  • Work with National Food Group vendors and customers to support food accessibility in their own communities

Industry Partner

National Food Group is proud to support:

Forgotten Harvest

Forgotten Harvest

Feeding America

Feeding America

Gleaners Food Bank

Gleaners Food Bank



  • Offer student scholarships to help provide culinary training to secure employment in the food industry
  • Organize internships to give real experience to high school and college student
  • Attend career days at schools to encourage and educate a diverse population on the food industry
  • Partner with local agencies and programs to teach children about healthy and affordable eating to support food accessibility in their own communities

Industry Partner

National Food Group is proud to support:

Soil 2 Service

Soil 2 Service

GOTR

Girls On the Run - SE Michigan

Big Green Detroit

Big Green Detroit



  • Celebrate the diversity in our world and within our teams
  • Strengthen current policy of inclusion by incorporating implicit bias training in our onboarding and for current employees
  • Expand current recruiting pools to include a more diverse candidate base. (targeted advertisement, recruitment fairs, and personal connections)
  • Partner with local organizations and schools to recruit interns from high need communities and provide resources to any barriers students may have



  • Support National Food Group employees in donating 1000 hour of their time to local organizations
  • Provide a $500 grant to any organization with at least 30 hours of NFG collective employee volunteer service
  • Sponsor community events and programs that engage employees, partners and customers
  • Participate at a leadership level in organizations that support Project SERVE initiatives
  • Provide an employee giving program where team members can volunteer their dollars through payroll deduction, with quarterly vote to select recipient organization

Industry Partner

National Food Group is proud to support:

Forgotten Harvest

Forgotten Harvest

Gleaners Food Bank

Gleaners Food Bank

United Way for Southeastern Michigan

United Way for Southeastern Michigan



  • Help reduce food waste through programs such as Opportunity Buys® that redirects wholesome, quality food to new markets
  • Employ environmental sustainability practices in our offices where possible, like LED and motion sensor lights, water bottle filling stations, and recycling programs
  • Partner with customers to meet zero waste and environmental programs
  • Enable our Logistics teams to optimize shipping loads for efficient fuel use
  • Employ recyclable and/or sustainability sourced packaging where possible/li>
  • Seek out suppliers that are using sustainable practices

Industry Partner

National Food Group is proud to support:

Soil 2 Service

Food recovery verified

Feeding America

Feeding America

 

 

Connect with us:

To follow our Project SERVE initiative and other company news, please follow National Food Group on Facebook, Instagram and LinkedIn.

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